Allison of Her Highness | 09.09.21

Allison Krongard runs Her Highness with her friend and business partner Laura Eisman in New York, where they sell a lifestyle collection of ‘THC and CBD products designed to increase joy in women’s lives & remove the stigma of cannabis use’. They sell stylish high end products across three channels, to accommodate different regions with varying degrees of legal weed: hemp-CBD, high design paraphernalia, and THC (to expand as legalisation spreads). Their product range includes accessories like the Thigh High stash jar, pre-rolls, vape pens and highly orgasmic pleasure oils. While their THC products were initially available in California only, they have since expanded this range across several US states. Recently, Her Highness announced plans to begin launching products in the Canadian and Mexican markets.

When did a women-oriented cannabis company come up first, in conversation with Laura? How did she initially pitch the idea to you? Both of us came from businesses – where she created a website, I created products for women. So we both came from the standpoint of creating luxury female products. But she came to me with an idea to do cannabis accessories. As cannabis was becoming more and more popular, she was looking for some beautiful rolling papers and ashtrays and accessories for people who like to smoke; female-oriented, design-oriented. I, being a cannabis user for 30 years, have collected beautiful ashtrays and things from my cannabis use over the years, coming from design and interior design. And I totally agreed, there’s a real gap there. But really, my passion was to make cannabis products and touch them; really get in there, and feminise them. Which she loved too. So when we got together, we both did this really beautiful paraphernalia collection; marble rolling trays and ashtrays, the stash box, our fun lips ashtray… They definitely stand out compared to typical accessories, they’re very unique. Yeah, so for her that was what was driving her and I of course loved that. So I jumped right on board with that.

But then we took it further to design beautiful pre-roll boxes. We really feminised that, like our pre-roll with the extra long crutch, so you don’t melt your eyelashes and ruin your nail polish. Once we got together, we knew we were gonna do something for women. We then developed a bigger idea, with the mission of creating a CBD version of every THC product, as well as the paraphernalia. That really allowed us to enter many markets and talk about THC while we’re talking about CBD. Mainstream media would not profile our THC business, but they would profile our CBD business. And when they’re asking questions, we can always answer with something that includes this concept of normalising something that contains THC. If we can get it on that type of magazine and on that type of media, we can accomplish that. So that’s where we came from and how we started this company.

You’ve said in previous interviews that Her Highness is keen to eradicate stigma associated with cannabis use and sex. Have you noticed a significant cultural shift away from the stigmatisation of both in America? Yes. I would say that, especially during Covid, when things like Only Fans became mainstream, but there’s still a long way to go. But even when things like sex and cannabis become less stigmatised for women, it always takes longer. To accelerate that process, we’re making accessories that you want to display in your home and creating cannabis products that are designed for gifting. For example, a pre-roll and lighter set. On the back it has a ‘to’ and ‘from’, so it’s like a postcard. It’s a very cool feature, actually. Yeah, it’s just fun. It reminds people that this is not only a gift to ourselves, but if you’re meeting a bunch of friends for dinner instead of picking up a little candle for everyone or whatever, this is really a super fun gift, and something to be shared. And that’s sort of a very female characteristic. When we find something really good that we love, we love to share it with our friends.

In terms of destigmatising cannabis through products meant for sharing and gifting, another example of that would be our Get Lit Kit *Richard laughs*. It’s just a lighter, ashtray and grinder, meant for hostess gifting. Instead of bringing wine, to bring cannabis. To bring actual cannabis, we have another gift set (which we also do in CBD), where you get your box of pre-rolls, an ashtray, and a lighter. We’re really trying to encourage people to gift cannabis instead of alcohol, or with alcohol, but instead of it always being the go-to to bring a bottle of wine or something to a party, to make cannabis gift-able. To answer your question about sex as well, there’s not just sex stigmatised, but female pleasure stigmatised.

The idea of prioritising women’s orgasms when sex in popular media is so much about the male orgasm. And by really shining a light on the importance of a female orgasm, and creating a product that we feel really enhances the depth and size of a female orgasm. The Pleasure Oil is a product that is so shared and so gifted because when women discover that, it’s like: ‘Oh I’ve gotta tell my best friend about this, this is major!’ Game changer. Game changer! And then we’ve created this product around it, these packs. They’re called Cum on the Go packs. With the idea that if you’re going to your boyfriend’s overnight, women typically will bring heels and lingerie. But you know, it’s like you’re thinking about planning for them, but you’re not planning for your own orgasm. Right, so you’ve got little handy sachets to bring with. Exactly, right! And it’s subtle, and each one is ‘one orgasm amount’. They’re also gift-able and it’s such a fun thing to share. And in making things that are kind of fun, you know it’s silly but it’s not silly, it’s actually useful. We’re just trying to stimulate conversation and make it something that people want to tell their friends about and share.

For our full bottle of Pleasure Oil, we tried to make it beautiful. And we tried to make the experience of using it beautiful. We don’t want you to hide it. If you leave it out on your bedside, you’re gonna use it. If it’s something that looks weird or ugly, you’re gonna hide it and use it less. So you’ve designed it kind of like a designer perfume box. Exactly, yeah. Your packaging designs are fantastic, I have to say. The Thigh High ashtray, the way it’s got the marble and the legs sticking out, it’s really cool. Thank you. In an interview with the Cannabinoid Connect podcast, you credited weed as being a consistent source of inspiration to you in previous ventures, whenever you were designing products. Why do you think many people continue to perceive cannabis as being detrimental to productivity? I think many people are stuck in that Nancy Reagan Just Say No moment, ‘cannabis is bad’. Rationally, people know that cannabis is ancient medicine. It’s such a clean product. I don’t know any young people who are stuck in that mindset. Yeah.

It seems like that generation that was raised on ‘cannabis is a drug and it’s bad’ and ‘alcohol is not a drug and it’s okay’.. Rationale is out the window and those are just accepted as facts and it’s really hard to break that. Although, what’s interesting is something I learned with my father, who is certainly a very conservative person. What happened, when he got cancer and he started using cannabis medicinally, it helped him for a long time. Now he’s better, but during that time he realised that it actually was a great healer. So I think there are a lot of older people who are starting to use it for arthritis and sleep and other reasons, and they’re starting to see it. Yeah. Slowly but surely. Right, slowly but surely. It’s just old tech, old thinking. Everyone I know who uses cannabis regularly is athletic, works out regularly. For me, I find it gives me access to my creativity in a way that when I’m not stoned, I still get the ideas, but it’s like I shoot it down before I develop it. But when I’m stoned, it’s like the idea flows and keeps going to fruition, I get to a place where I can use it. It gets you in the zone more. Yeah, yeah.

I saw you mention before that Her Highness tries to avoid cannabis that causes ‘couch lock’, and that you display rankings for the strength of each product’s high and so on, to keep your customers informed. Now, you already gave me the example of the way your pre-rolls are designed to bear nails and lashes in mind. Do you have another example of tailoring your products to your customers’ needs? Yes. Our vape, which you mentioned, sort of looks like a Tiffany pen, looks like a piece of jewellery. It doesn’t look like drugs and there are two formulas inside. Giggle, which is perma-smile energy with extra humulene to kill off ‘the munchies’. Okay. And High Priestess, which is pure euphoria, it’s 93% THC..Oh wow..With extra humulene to kill off ‘the munchies’. And the reason why we developed these two is because we were speaking to the two most prevalent, distinctive, memorable highs that women tend to like. It’s ‘going out with your friends and laughing so hard your face hurts. And then not going home and having twelve bowls of macaroni and cheese.’

And the other one is when you’ve sort of passed from mildly stoned into super stoned and it becomes more about the body high and this introspective feeling.. Mindfulness. Yeah. That is the perfect sex high, it’s the perfect yoga high, I think. For me, it’s also the perfect ‘walking down 5th Avenue and window shopping and looking at people’ high. That’s that other feeling that’s sort of like the high when you want to be by yourself more. Yeah. Taking it all in. Yeah. It’s that other kind of high that’s so great and so useful. A great example would be our High Heels, which are trans-dermal pads that go in your shoes when you’re wearing high heels. Because that’s when women need pain relief. And so many trans-dermals, it’s all about back pain, which is great, and boring. *Richard laughs* But women have foot pain. We all have shoes in our closet, where every woman sort of has a mental checklist of how many hours they can go in that pair before it’s too unbearable. So, judging the evening ahead gives you a selection of what’s possible. So this really extends that time. I must say, I think that’s a particularly clever item to sell. Because that’s a major annoyance for a lot of women out there. It’s a real issue, so I’m sure they’ll be eager to pick that up. Yeah, it is.

That’s sort of the premise of our company: ‘How can we bend cannabis to suit women?’ There’s such a rich, amazing assortment of cannabis products out there. But they’re often either delivered in a way that doesn’t suit women, or dosed, or… A million things that give us the opportunity to tweak them to make them more female-friendly.

In that same interview with Cannabinoid Connect, mentioned earlier, you said that at one time in the past you used cannabis to help you combat depression. And you noticed that many women were self-medicating with pills and alcohol, and you felt that more of them should know about the benefits of weed. Did this take place long before you had that discussion with Laura that led to Her Highness? It did. It happened after my previous venture was acquired, and the deal was I had to work for them for two years. And I went from running my own business and being in a very creative, positive-spirited environment, to a sort of Wall Street, 100-year-old company. A really, really corporate environment where the people.. It was like a job. Before that, we went to work because it was more fun than being home. *Richard laughs* And I moved into a company where it was hard to get out the door, really hard to get out the door. And I think a lot of people suffer with that. Plenty of people hate their job and they really look forward to that after-work drink.

I really felt like there was a better way and I wanted to do something. Initially, I was thinking after I sold my last company that I wanted to do something in cannabis. But it was just too early on the East coast and I was just worried about federal laws. And I’m a single mom, the last thing I need is to get in trouble. But then more time passed and Laura came. This idea of being in the cannabis industry and being part of cannabis has really been a part of my life forever. When I was eighteen years old in New York City, when I could finally register to vote, I picked the Cannabis Party. And I didn’t even smoke cannabis, but I just thought it was so stupid that it wasn’t legal that I wanted to support it. I didn’t even get into cannabis for many years after that. But I guess I was just meant to do this. It seems like it! *Allison laughs* How do you market your brand towards women who don’t know much about weed or its effects, or who only have a vague interest in learning more about cannabis? How do you get them on-side?

Through low-dose products and non-psychoactive products. By making the CBD foot pads, even if you’re not sure about cannabis, that’s a great on-ramp product. We have low-dose mints. Even if you wanna mix it with alcohol, a 2.5g mint just takes the edge off, if your body’s completely clean (for me I could eat the whole bottle). But for an on-ramp or canna-curious person, just one will give you the idea that it’s safe, it’s small, but it’s noticeable. So between low-dose products, non-psychoactive products, the packaging and the accessories (‘cause it’s still a great gift), we’re trying to open up all these doors for women to just come in and take a look without getting stoned. Do you believe Her Highness is getting much closer to that original aim of being able to bring cannabis to women everywhere? Well, yeah! I mean, we started in California. And then we added Nevada, and Massachusetts, and we’re gonna add Ohio and Pennsylvania. Colorado, Canada, working on Mexico, starting to talk to someone in Venezuela. Oh. Yeah!

I think between the CBD that we can ship legally, the smoking accessories that we can ship internationally anywhere, and getting THC licences in any state and country that we can, licensing our brand so that it can be done locally, as laws allow… that’s how we’re gonna do it. We’re about five years ahead of anyone who’s specifically targeting women. It’s like all the other companies split it down the middle and are targeting just everyone, but make some female products.

But when you split it down the middle, it’s not 100% for women, it’s like, ‘Oh this is the best thing I could find’, but it’s not 100% there. Yeah, you do strike me as being considerably ahead of the curve there. Having a lifestyle collection, rather than just having a single product, really sets us apart. And our mission, where we raise money for female cannabis prisoners. The idea is to shine a light on female prisoners, because as an industry, we all do a pretty good job of talking about cannabis prisoners and raising money for them. But it mostly goes to men, because they’re the most known and vocal and the largest population. But when a woman goes to prison, a family falls apart, typically. It’s very destructive. We have a mission with The Last Prisoner Project, where we ‘Help our sisters doing time for cannabis crime’. Where we feature an actual former cannabis prisoner, and 50% of our proceeds go to these women and to a fund to help more women. That’s fantastic. Yeah.

Our mission as a company is ‘to reach all women through cannabis’. So, to your point, through our product, which is obviously bent towards women… Through our mission helping the women in the cannabis industry who came before us, pre-legalisation, who are in prison. And also, future women coming into cannabis. I end every presentation with buyers by reminding them that with our lifestyle collection, you can anchor a female section in your store and finally have room for those single-product women-owned companies, ‘cause there are a lot of them. But it’s hard for them to get shelf space, because it’s just one product. If we can make buyers mindful, in every meaning, that ‘I should have a female section’, we hope that we’re helping future female entrepreneurs in this space to find shelf space more easily. Are there any New York-based personalities you and Laura look up to, in terms of people who have had a significantly positive influence on society’s attitude towards cannabis? Hmm. It’s funny, because in terms of consumption, New York is the largest consumption state in the country, and has been.

So, I’m sure there’s tonnes of fabulous celebrity New York stoners, but I can’t really think about a specific New Yorker who’s influenced us. Really, we’re most driven by the love of the plant. Yeah. I believe in its benefits. I can’t even think of a single person. I would say, we both come from design so our inspiration is probably designers. Florence Knoll said: ‘Form follows function and good design is good business’. Those words really are integrated into our products. If the product is beautiful and not comfortable, if it’s beautiful and not perfectly functional, it’s a ‘fail’. It has to be both. According to Filter magazine, New York marijuana possession arrests fell from 3,700 in the first quarter of this year, to just eight in the second quarter, although there were still ‘racial disparities’ in those eight arrests. The legislation in New York for legal weed expunges the criminal records of anyone previously convicted of actions involving cannabis that are no longer considered criminal.What more do you feel can be done in New York to have a more equitable legal cannabis market? That’s a good question.

The regulations haven’t really been rolled out yet, so we don’t really know. But what we are hearing is that they’re very heavily weighted to people that have been heavily impacted by the war on drugs, to women and minorities. I think New York is really making a grand effort to tilt the scales, and we’ll see. A lot of people are trying to get licences. We’re gonna try and get a retail licence in New York, to have our flagship store. So, I would love to answer that question once I get intimately involved in that process of getting a licence and then I’ll really learn. Because it’s still early in the market. To your point about cannabis arrests and racial disparities, that is something that I’ve certainly seen growing up in New York City and smoking pot in New York City my whole life. I’ve seen that so much and I’m so happy to see that arrests are down and that that time is over. It’s just so disgusting and unfair. It must be an amazing feeling to know that your state has changed for the better, at last. At last, I know!

I mean, I cannot believe how long it took. I cannot believe how many conservative states legalised before New York. Right, yeah! *Richard laughs* Ireland is definitely taking its sweet time with legalisation. I know, the slowest, right? It’s painful. Here’s hoping we’ll get somewhere within a year or so, if we’re lucky! Well, I hope so. Speaking of Ireland, if you could present your elevator pitch to the Irish government about the benefits of legalising weed, what would you say to win them over? Certainly, the Irish government is okay with alcohol at high levels. Yeah. I would say, we know that alcohol overdoses happen. Alcohol causes violence, deaths, car accidents. The amount of suffering caused by alcohol compared to cannabis, really makes the argument. And the fact that it has antidepressant, calming, anti-anxiety attributes, as well as natural medicinal attributes, like anti-inflammatory.

People who use cannabis regularly have a lower BMI [Body Mass Index] than the rest of the population. I mean, that is an amazing thing, despite ‘the munchies’. Yeah. I just don’t understand people saying that it should be illegal now, and there’s so much evidence pointing to it (being beneficial). To the Irish government, I would say, when you compare the death and destruction statistics of alcohol to cannabis, to not want your population to have this safer, healing, more human-friendly alternative available is just unconscionable. That’s about as good of an answer as I could’ve wished for! Thank you so much for sparing your time, I wish you and Laura all the best with Your Highness! Take care, Allison! A pleasure, thank you so much.

Kyla Cobbler | Barcelona, Spain | 21.08.21

Kyla Cobbler is an Irish comedian and cannabis advocate living in Barcelona, Spain. She has built up an audience of 53.6 thousand followers on Instagram over the past two years, as her comedic ‘Stories’ have gained popularity. Recently, she announced that she would step back from social media for a break and some time to reflect. Earlier this month, she officially began working in a Cannabis Social Club in Barcelona, called Club Guru.

Hello Kyla! Hi! I’ll start the recording now, if you don’t mind. *Robotic Zoom voice confirms the recording has started* Oh, there you go… Did you hear that? ‘This meeting is being recorded.’ That was cool, I didn’t know it did that. The robot? I sorted that out from my side for the meeting, I wanted it to seem professional.

Excellent! How long have you been living in Barcelona? I’ve been living in Barcelona since February 2020. Right on time for the pandemic. I got here on the first, and then it went into lockdown. But I was living in Milan previously, for seven years. So, I literally went from the fire pot into the pan, or whatever the expression is. You had quite the experience with the post package that one time, and the threat of prisonYeah, you did your research, yeah! That was a mental situation, glad you got out of that one. Yeah, it was. It was quite an experience. Especially when it was an experience with drugs, that weren’t my drugs. I don’t take cocaine or ecstasy, I was like… *shocked expression* ‘Nooo!’ So it was a little bit hurtful. But yeah, I got here in February 2020 and then we went into lockdown Friday the 13th of March. And then we stayed in for sixty days, so that was fun. That was exciting. I bet it was, yeah. How did you manage to get the gig at The Comedy Clubhouse? Basically, I came in to do stand-up and there was an open mic and I met one of the owners.

The two owners are Dr. Matthew Murtha and John Allis, they’re both comedians, from America and New Zealand. I came in to see stand-up and I saw that they are absolutely hilarious and brilliant comedians, but terrible bartenders! So, obviously, with the Irish background, I slipped in, as an opportunity, and asked if they needed a hand, even just on weekends. Because I was waiting on Club Guru to be open, it was still under construction. But I was very lucky, because one, it was fun, and two, just to be around comedians and writers and creative people, it’s very stimulating and it’s just a good time. You know what I mean? It doesn’t feel like work, ever. I consider them my friends, for sure. Would you have a background in writing? Because I got the impression from an older post once that you were having a bit of a creative block. Yeah. I’ve always written. I’ve always done, we’ll say, more background work. So I’m very much happy to be the right hand man, or the wingman. That’d be more my kind of role.

Because I love writing jokes, and if someone comes to me with a thread or a sketch I am more than happy to write with them. I mean it depends on what the premise is, or what platform you’re using to perform the joke, ‘cause it always changes. I did stand-up comedy in Italy as well, in Milan, but in Italian. Oh wow! And I was always writing, you just always do write. If you see comedians, they always have notepads, they always have stationary shit in their hands, (stuff) written in their phones. It’s an observation, it’s a constant comic thread. And I write as well for pleasure, just to journal, for my business. Very impressive that you did stand-up in Italian, that’s mad! It is impressive. I’m glad you said that, it is impressive, I’m surprised myself (that) I did it! *Laughter* Do you know what it is? I wasn’t great at school. In the Leaving Cert, I got 225 points only. So I barely, barely passed. And then I didn’t go on to third level education. I did foundation maths. You know, I wasn’t necessarily an academic student or someone that would’ve thrived in that situation. But with languages, I love talking. I love chatting, I love expressing myself.

I’m very, very curious about other people. I think that’s one of my passions, just humans, you know? Yeah. And going to Italy and being forced to learn the language, it was just such an easy way to learn, for me. That’s how I learn, how my brain works. After about two or three years, I became fluent. Their sense of humour is very different from the Irish, and it was very curious to me. Because, you know in Ireland, it’s like.. Not ‘dog eat dog’, but they’re merciless like. If you go to the pub with a new hat, or new runners.. Oh my God, when it’s your night, Richard, you know yourself (slang translation – ‘you know how it is’). It’s fucking depressing. So, it was great to go to a different culture and just immerse (myself) in that way of joking. And they have a very stupid sense of humour. Yeah, clowning around. People walking into doors, or slipping on floors, and I love that. I love Dumb & Dumber, I love Jim Carrey. I love real expressive comedy, where it’s a lot of body, and there’s metamorphosis body-wise, you know? That would be right up my street. And then, Bud Spencer, do you know Bud Spencer? I don’t, I’ll look him up.

He starred in Spaghetti Westerns, that was a whole new world to me. I had never seen any of them and that was really fun. And then I just said: ‘Fuck it, I’ll give it a go!’ And then as well, I think because I speak another language, I was more confident, because it was almost like.. Not a mask, but I suppose you’re almost ‘in character’. I’m not expressing myself in English, I’m a very different person when I speak in English to when I speak in Italian. Which I think is true for everyone, they speak in their own way, in a different language. It was really, really fun. I got a good response as well, which was great. That’s mad! Were you involved with the comedy in Milan for a long time? Not the way I am here. The comedy I did when I was in Italy was more, with other comedians online, or in English, ‘cause a lot of the writing I do would’ve been in English. But there it was just stand-up. It wouldn’t be great, the scene (in Milan), to be honest. And they’re kind of up their own asses when it comes to women. Like, people would say: ‘Oh you’re SO funny, for a girl.’ And I’m like, ‘Oh, thank you. What a compliment.’ *Kyla laughs*

How generous of you’, yeah. Yeah, yeah. ‘Fuck off’, d’you know what I mean? But I think that was a learning curve for both myself and them. Then I was working in fashion and I had a lot of jobs and I made a lot of money. I paid off my Credit Union loan, which, as an Irish person, you know.. They were hawkin’ you for that, yeah. So yeah, I didn’t do that (comedy) much. I’m a lot more involved with this one here. Is The Comedy Clubhouse at Pub Limerick, or am I mixing things up? It used to be called Pub Limerick, that was the original name. And then it was, PCP, The Piña Colada Palace, because our Piña Colada shots are.. I don’t wanna say ‘world renowned’, but I’m gonna say ‘world renowned’. And now it’s called The Comedy Clubhouse. We were very lucky, ‘cause we had Michelle Wolf in recently, Matteo Lane… These are big, top notch comedians coming in from the States and doing open mic and practising new material, which is an absolute honour. When did you first become interested in cannabis? When I was in Ireland, I used to smoke hash. But I didn’t have any idea about the plant.

And then when I got to Italy, I started smoking weed. I would suffer with anxiety quite badly. And I was prescribed pills and medicine from a Doctor. And although I didn’t feel anxious, I didn’t feel anything.. at all. Yeah, I’ve heard that before (about anxiety medications). And for a creative person, it’s just depressing. I’d prefer to feel a little bit anxious than (feeling like) a zombie, you know? Of course. So I started experimenting with marijuana and different strains and growing when I was in Milan, for myself, just to feel better. And it just grew from there. I’m really big into nature. My grandfather was a fisherman, my dad was always outside too and I’d be with him. Plants, and flowers, and trees. I’m an absolute hippie, Richard. I love it. I love being outside, I love being around it, I love watching it blossom. I find it very fascinating. And for me it began from that. The difference when I realised marijuana is a flower, that it’s actually a flower that comes from the Earth… And it can help me in my physical form, my mental form, my emotional state, my spiritual state.

That, for me, was a very, very interesting and new way of looking at a drug. Because it’s so stigmatised at home. You know, like coke and marijuana are the same thing! And I was so afraid of it, I was so ashamed that I liked it. But then, I’ve worked in Irish pubs my whole life. And I can serve you sixteen pints till you get sick on yourself, and that’s fine. And you can come back the next day and drink again, and that’s fine. But me smoking a joint is a problem. So it’s very confusing as well, when you start to get into the drug itself. Yeah, it’s hypocrisy. It’s not even hypocrisy, it’s just absolute ignorance. And I think people are terrified of that word, ‘ignorance’, but it is. If you’re missing information, you don’t know what you’re talking about. You just don’t know. And I think that’s very, very apparent when people start the debate of ‘drink and drugs’. And ‘the drugs’, that’s what they say, you know? Marijuana, ‘the drugs’. *Kyla laughs* 

Do you have a preferred way to consume cannabis? I love the art of rolling a joint. I absolutely love it. I love being able to roll, I think it’s really cool being able to roll. I know it’s a very basic thing, but for me it’s flex. I think I look cool when I roll a joint. And as well, in Ireland, because we come from such windy places and everyone’s smoking outside, we can roll in any conditions. We’re made for it like. Right, you’re like a hardened joint roller. This is it! Rain or shine, Easterly winds, let me know and I’m gonna fuckin’ get this doobie done, you know? Yeah. What I started doing recently, since I opened Guru, is smoking with a sorrel mix. And it’s actually (supplied by) lads from Dublin, Herbernia they’re called. They sent me over a mix, they’re brilliant. They’re beautiful. I opened it in the club last night and I smoked it with Lemon Kush and Lemon Zkittle. So, anything (with) D-limonene will really stimulate your creativity, and having that lemony taste with the Purple… I can’t remember the name of it. It’s got CBD in it as well though, the tobacco mix. It’s fucking amazing. It’s a really lovely smoke. And it gets rid of the tobacco buzz too, which is always a plus, you know?

Do you see the cannabis debate developing in Ireland much over the next few years? To be honest, I haven’t been following the cannabis debate, because I do think that the divide in Ireland at this point of the marijuana journey in the Western World and in America.. I mean, you cannot sit there and be angry about it. People are so unwilling to listen. I’ve been asked to come on and talk online for activists in Ireland, and I’m like: ‘With all the love and respect in the world, I’m in a place now where it’s progressive and I’m doing something with it.’ But to sit and try and convince Biddy, who’s 55, that a joint isn’t gonna do any harm, it’s just.. I dunno, I haven’t been following it. But I know the stigma. You could have vodka (and) Red Bull for the whole night, right? You could drink shots of vodka and get so, so sick and be so hungover. And you’ll go back to it the weekend after. But people, unfortunately, because of the stigma attached to marijuana, they have one whitey, one time where they feel sick or paranoid when they smoke… They never go back to it, and they have this horrible idea of it that terrifies them.

Instead of trying to fight that stigma, over here, I take another approach. I make sure that whatever I’m giving to people, whatever I’m putting in that they’re consuming, I know exactly what’s in it. And I know why everyone has been like that, and I know what it’s gonna do for your brain and your body and what high you’re gonna get from it. I don’t know how it’s going in Ireland but I do think, personally, that once America does it, we’ll all do it. Can you fucking imagine Ireland with coffee shops? It would be incredible, and it would change our society for the better. Because, let’s face it, we’ve had our issues with drinking. In so many families… Alcoholism has destroyed so many of us, and it has caused so many problems. And I’m like, ‘Why can you sit there and this be socially acceptable for you, because you’re used to it, yet be so closed off to the idea that something comes from the ground. A flower that grows from the ground causes all these problems?

It’s causing problems because the shit that you’re buying off streets and putting into your body now isn’t regulated. We don’t know where it’s being grown, we don’t know what strains are in it. We don’t know if it’s Indica or Sativa, what cannabinoids, what terpenes.. There’s just nothing, there’s no information there. And they’re so angry about it. And I don’t follow it because it annoys me. Prohibitionists will go on all day about all the harms, and the danger it has for our children and communities. But the whole reason it’s like that is because it’s prohibited to begin with. Of course, even decriminalise it! I’m not saying legalise it, just fucking decriminalise it, it is a plant! When I see people getting shitty with me about it, or they try to open dialogue about it, like: ‘Yes, well my nephew smoked weed and then he had schizophrenia!’, I’m like, ‘Do you think if your nephew, who suffered from mental health issues, drank sixteen vodkas, or went out on an Irish night out (and you know what they’re like), or an Irish wedding, you think that wouldn’t have happened?’ The more you demonise it and put it as The Boogeyman, the scarier it becomes. You know what I mean? It’s so frustrating.

And you know what, there’s so many fuckin’ people (and I’m) like, ‘You need to fucking smoke. You need to have an edible and you need to fucking chill.’ *Laughter* You need to calm down. You just need to chill, you need to take it a step back, you know? What resources and supports were available in Barcelona to help set up Club Guru? It wasn’t easy at all. It was probably one of the most difficult things. Now, if you go to Italy, or Spain, anywhere in mainland Europe that’s not an island, the bureaucracy side of things is a fucking shit show. I remember applying for my Passport in Ireland, and after every page they would say, ‘Well done! Next page.’ And I was like, ‘This is so lovely.’ *Laughter* ‘This is so nice, being talked to nicely.’ But here, it’s just an absolute fucking shit show. It was very difficult, very time consuming, it was very expensive for the licenses and stuff. But I think it’s the best thing that’s ever happened (to me).

To be able to experience marijuana the way I’m experiencing it now, in such a calm and tranquil environment, is such a different smoke. You get high differently. Yeah. You’re with people who love it, you have these insane conversations. And of course, there’s a bit of stupidity there, because it’s still a drug, it’s still fun. But it’s been great, it’s been so worth it. Did you ever hike up to a hill and it’s a cloudy day and the view is cloudy and you’re like, ‘Fuck this’? *Kyla laughs* Well, it was the opposite of that. At times, it was like: ‘Fuck this hike’. I don’t know how to put it into words, but sometimes I know when something is gonna work. I have a good business mind and I thought: ‘This is gonna work. This is gonna change my life, and I know it is.’ Which is a gift. I’m beyond grateful, it’s something else. I had a group of people yesterday that were trying the non-tobacco Herbernia stuff. I was reading some of your blog posts for people and they were shocked at the things you have to discuss on it, because of the idea in Ireland of marijuana.

I was like, ‘Yeah, these are writers who have to dance around something, dance with the Devil, hide their names.’ It’s fucking insane. And they were shook from it, it’s such bullshit. They were like, ‘Irish people are so fun though!’ And I’m like, ‘No.’ We ARE, but.. It is odd, ‘cause we are a fun-loving people, but we’re just so afraid to embrace weed. I remember the last time I was home before the pandemic, and I met another Instagrammer, she’s a really famous blogger. And I was at about 20k (followers), and she was like: ‘I’m gonna give you some advice. You’re doing really well on Instagram, but you need to stop talking about weed.’ And I said, ‘I absolutely won’t. It’s helped me so much on my journey in life. It’s really, really changed my life and I won’t not talk about it.’ And then the same night, we were out, and she asked: ‘D’you want a line?’ And I was like, ‘Are you fucking kidding me? You’re gonna sit there on your high horse and give me fucking advice and you’re shoving that shit up your nose that’s been smuggled in in someone’s ass? Fuck you.’ It’s such hypocrisy, such bullshit. 

Can you give our readers an outline of how a typical Cannabis Social Club works? You come into the reception to become a member. You have to be recommended, you can’t just walk in. You give me your ID and I put in your ID details. You top up there, so you give a donation to the social club. We’ll say it’s €12 or €15 a gram for the good weed, and you’ve got, whatever, €30 on your membership. And then you’ll say, ‘I’d like to collect four grams of Lemon Haze.’ And then I’m like, ‘That’s absolutely fine, thank you for your donation.’ But it’s all non-profit. You have to say ‘collect’, and ‘receive’, and ‘donate’. There’s no buying, there’s no selling, etc. Why do you think Catalunya, and Spain in general, has a more tolerant, open-minded attitude about weed? In Ireland, there’s about 4.5 million people. And about 2 million are in (Greater) Dublin. So, the rest, there’s no one. We’re living in a place here where there’s shitloads of people. When you have that many people, no one gives a shit if you want to smoke a joint or not smoke a joint, once you’re not causing any distress to anyone.

I think that it’s just, having the amount of people that are in the city, and having that diversity. I’m sitting in the club now and Kobe Smith is from Hawaii, and Matthew Murtha is from Ohio, and there’s another comedian downstairs from Berlin. John (Allis) is from New Zealand. There’s just other shit to do! So it’s not just any old comedy club there, it’s an awesome place! Oh no, no, we are the crème de la crème of European comedy. And I know what you’re thinking: ‘You’re sitting there, licking your own nipples.’ I’m not, this is what other people have said. *Kyla laughs* I love Ireland to the ends of the earth and back again, I really do, it’s my soul. But, in Ireland there’s this thing a lot of the time where we talk about other people, a gossip culture. Whereas here, people just have their own lives, and they’re fulfilled in their lives, and you talk about stuff. About different things. And I know that sounds silly, but I think this society’s way of being and their relationship to marijuana is very hand-in-hand. And the fact that no one gives a fuck. It’s a different thing, it’s just a completely different relationship to the drug.

And people have been around it longer, and they’ve seen the long term effects and realise that it’s nothing. If you have a boyfriend or a girlfriend of a life partner that is a stoner, you are guaranteed they won’t do the dirt. And not because they’re some amazing human being, but because they couldn’t be fucked. It’s a different buzz, you know what I mean? It really, really is. So I don’t think it’s tolerance, I think it’s just not giving a fuck. I think they just have bigger fish to fry than a plant that grows out of the ground. What do you think the Irish government can learn from the Spanish system of Cannabis Social Clubs? I think the Irish government can learn that you can have it in your society and amongst the general population, without it being in your face. Here, it all has to be under recommendation, you have to know someone in the club. So, if you don’t want to have this Amsterdam vibe, where everyone goes to get high, you can do it in a smart way. You can do it in a discreet way, which is fine.

The other day, I was in the club and this guy came in. Fucking ride, gorgeous. He’s a Doctor. But an actual medical Doctor, not a fuckin’ voodoo guy, an actual Doctor. He works in Germany as a GP and they’ve legalised medical marijuana. So, he comes in and he’s telling me about all this stuff. And as I’ve said, when I’ve suffered with anxiety, weed has gotten… Like, I would never say now, ‘I have anxiety’. Or, ‘I’m anxious.’ Nah. I just have this little thing that I can fix with a flower the Earth gives me. That, in itself, is incredible. If we just legalised it for medical reasons, it would be amazing. It would. And I think the only reason that we’re not is ‘cause the big pharmaceutical companies would be out of business, because it would just be so much easier to manage, and so much cheaper to heal people from what Mother Nature gives us. Rather than producing things in labs and putting pills into our bodies. Don’t get me wrong, I’m not a complete hippie. I know that medicine is great and thank God for it.

What I put into my body on a daily basis is so important, because (cannabis) is my medicine. It’s the same with food, drugs, liquids. I think that’s just how it has to be. Everything in balance, in moderation. I can’t imagine going home and having that stigma on me, not being able to talk about weed. Being with my family and not being able to go for a smoke. It just seems so silly to me now, you know what I mean? It’s fucked up, but fair play to you for doing what you’re doing. You can talk about it, but many people seem indifferent unless they smoke. People often don’t seem to want to learn more about it. It’s not on their radar. It’s strange to me. I think, if they did know more about it, they’d be all about it then! They’d love it! Me and my mom used to argue over weed all the time. When I first started doing Instagram, and I used to post things about weed, she was like: ‘You’re not gonna get a job, you’re not gonna get an agency, you’re not gonna get a brand.’

And I said: ‘I don’t wanna work for someone who doesn’t believe in what I believe in.’ Yeah. I can make money, I’m a hard worker. I don’t need to make money quick and give up who I am and what I think and what I stand for, for a little bit of extra cash. I’m not willing to do that, you know what I mean? Yeah. And I think that that could be a big reason why Ireland isn’t progressive (with cannabis). Because we are very, keeping up appearances sometimes, ‘cause we’re a small place. If you go on to the gossip websites, about me, ‘cause obviously now I’m a big Instagram guy, (they say) ‘Oh yeah.. Yer one, the slut, with her waccy tobaccy!*Richard giggles* Sex and weed! They’re not insults! The fact that I have good sex and I smoke good weed, that’s not an insult.. You’re not getting it! *Laughter* Thank you so much, Ms. Cobbler! My pleasure! Thanks for everything. I wish you all the best with Club Guru and indeed your comedy career! Thank you so much, bye!